Rewarding Core Values Improves Company Performance | Psych Central News:

New research suggests employee performance evaluations should include recognition for those who epitomize company values such as honesty and respect to others.

Baylor University researchers believe employees should be rewarded for ‘walking the walk’ as the internal recognition sends the right signal to employees. They believe supporting the link between company values and employee actions will help to reduce turnover and can improve performance. The management strategy is consistent with the declaration and promotion of company values such as honesty and respect. Recognizing individual actions that represent company values is being championed by public relations, marketing, and human resources departments in prominent companies, researchers discovered. Building a business reputation from the inside out — with employees giving a company high marks as an ethical place to work — is increasingly being hailed as a way to get a leg up on the competition, right alongside customer service.. read more